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"Our mission is to connect exceptional people with extraordinary coastal properties."
Founder Coastal Link
Relaxed Coastal Real Estate Specialists
Since 2005, Coastal Link Properties has specialized in connecting discerning buyers with exceptional waterfront properties. Our intimate knowledge of coastal markets combined with personalized service ensures a seamless experience from first viewing to final closing.
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Curated selection of premium coastal real estate across the most desirable waterfront locations.
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Curated selection of premium coastal real estate across the most desirable waterfront locations.
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Curated selection of premium coastal real estate across the most desirable waterfront locations.
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Curated selection of premium coastal real estate across the most desirable waterfront locations.
Meet Caroline Jordan
Caroline Jordan
Owner, Coastal Link Properties LLC
Licensed Broker – Florida & Alabama
Caroline Jordan is a licensed Realtor and broker in both Alabama and Florida, and the founder of Link Realty Gulf Coast, a real estate agency, and Coastal Link Properties, a boutique vacation rental and real estate management company serving the Gulf Coast.
With over a decade of experience in real estate and property management, Caroline has built a business rooted in integrity, connection, and exceptional service.
Originally from Gulfport, Mississippi, Caroline fell in love with the Alabama and Northwest Florida coast during her younger years, eventually settling in Orange Beach, where she launched her real estate career.
After working with RE/MAX and gaining experience in everything from appraisals to design, she took over the vacation rental business Rental Link in 2014 and rebranded it as Coastal Link Properties.
At the same time, Caroline founded Link Realty Gulf Coast, where she serves as broker and agent, helping both buyers and sellers in their real estate journeys.
Today, she operates both companies from Pensacola, Florida, managing a growing portfolio of investment properties and real estate listings along the Alabama and Northwest Florida coasts.
As both a Realtor and a broker, Caroline offers her clients strategic insight into:
- Property acquisition
- Marketing and staging
- Long-term investment planning
- Preparing homes for the short-term rental market
She creates turnkey rental experiences that deliver strong returns and guest loyalty.
Thanks to her dual licensure in Alabama and Florida, Caroline serves a broad region with ease. Her boutique approach means every owner and guest receives highly personalized care.
Caroline is known for being:
- Hands-on
- Honest
- Deeply relationship-driven
Whether she’s helping a buyer find their dream home, advising an investor on a revenue-generating property, or preparing a guest’s rental to feel like a home away from home, she gives every detail her full attention.
Caroline has cultivated a loyal network of clients, property owners, and returning guests who value her:
- Warm communication
- Sharp market knowledge
- Commitment to excellence
She sees herself not just as a real estate professional, but as a trusted partner—one who values long-term relationships over quick transactions.
For Caroline, it’s not just about buying, selling, or managing properties. It’s about building trust, creating joy, and growing a business rooted in love for the Gulf Coast and the people who make it special.
1,500+
We've successfully closed over 1,500 property transactions, connecting buyers and sellers seamlessly.
50M+
Our total sales value exceeds $50 million, showcasing our expertise and exceptional results in the real estate market.
100%
We proudly maintain a 100% customer satisfaction rate, ensuring a smooth experience for every client.
What our customers say about us
Discover how we’ve helped others find their dream homes. Their stories speak to our commitment to making your home buying or selling journey seamless and rewarding.
Frequently asked questions
Find fast answers to common questions about our home search and buying process. For more details, contact our team.
When buying a home in Pensacola, consider factors like proximity to schools, work, and amenities, as well as property taxes and the long-term value of the neighborhood. Pensacola offers diverse housing options, from coastal living to suburban communities. At StraightForward Realty, we guide buyers through understanding local market trends and finding the right fit.
The home-buying process in Gulf Breeze typically begins with securing financing, followed by finding a home that suits your needs. Once you’ve found a property, you’ll make an offer, complete inspections, and finalize the mortgage. StraightForward Realty helps simplify this process, ensuring you find the perfect Gulf Breeze home while navigating negotiations and paperwork.
Beachfront properties in Pensacola Beach are highly sought after, so working with a local expert is key. StraightForward Realty has access to the latest listings and can help you act quickly when properties hit the market. We can also guide you through zoning laws, insurance requirements, and property maintenance unique to beachfront homes.
Pace is known for its family-friendly neighborhoods, with highly rated schools, parks, and a close-knit community feel. Some of the best neighborhoods for families include Stonebrook Village and North Harbor. StraightForward Realty can help you explore these areas, providing insights into school districts, amenities, and property values.
The average home price in Milton varies depending on location, size, and amenities. Currently, homes range from $200,000 to $400,000, with properties near parks or schools generally commanding higher prices. StraightForward Realty will help you understand market trends and secure the best deal based on your budget and preferences.
Getting pre-approved for a mortgage in Cantonment involves submitting financial documents such as tax returns, bank statements, and credit reports to a lender. Pre-approval helps streamline the buying process and makes you a more attractive buyer. StraightForward Realty can connect you with trusted local lenders to help you get pre-approved.
Yes, Pensacola offers several first-time homebuyer programs, including down payment assistance and favorable loan terms. These programs can help lower your upfront costs and make homeownership more accessible. StraightForward Realty will guide you through eligibility requirements and help you take advantage of these programs.
When searching for investment properties in Gulf Breeze, consider factors like location, rental demand, and potential for property appreciation. Gulf Breeze is popular for vacation rentals, making beachfront properties and homes near attractions ideal for investors. StraightForward Realty provides insights into local rental markets and helps you make informed decisions.
Closing on a home in Pensacola Beach typically takes 30-45 days, depending on the complexity of the transaction and financing. To ensure a smooth closing, it's important to work with local experts familiar with the area. StraightForward Realty coordinates with lenders, inspectors, and title companies to keep everything on track.
Property taxes in Pace, FL, are relatively moderate compared to other parts of Florida. They are typically calculated based on the assessed value of your home and any applicable exemptions. StraightForward Realty can help you estimate property taxes for homes you’re interested in, allowing you to factor them into your long-term financial planning.
The ideal time to sell a home in Pensacola often depends on market trends, but typically, spring and summer are the best seasons. Warmer weather brings out more buyers, and families prefer to move during this time. That said, each neighborhood, from Gulf Breeze to Milton, can have unique selling windows, so it's important to consult a local real estate expert to get specific insights about your area.
To price your Gulf Breeze home competitively, a thorough market analysis is essential. Our team at StraightForward Realty will evaluate recent sales of similar properties in Gulf Breeze, assess your home's condition, and consider neighborhood demand. We aim to set a price that attracts buyers while maximizing your return in this sought-after coastal area.
Homes in Pensacola Beach often attract buyers looking for waterfront properties, modern amenities, and proximity to the ocean. Features like updated kitchens, outdoor living spaces, and energy-efficient systems can increase the value of your property. StraightForward Realty can help you highlight these features to appeal to buyers in this unique coastal market.
Preparing your home for sale in Pace involves decluttering, making necessary repairs, and staging the property to appeal to local buyers. Since Pace is a family-friendly area, showcasing spaces like family rooms, backyards, and proximity to schools can help attract buyers. We can provide personalized recommendations to help your home shine.
Selling with StraightForward Realty means working with a team that knows Pensacola, Gulf Breeze, and surrounding areas inside out. We leverage local market expertise, targeted marketing strategies, and strong negotiation skills to ensure your home sells quickly and at the best price. Our local SEO-focused marketing will maximize your listing's visibility to buyers searching in these areas.
Homes in Milton typically sell within 30-60 days, depending on the market, condition of the home, and price point. Homes priced competitively in high-demand areas, like those near local schools and parks, often sell quicker. At StraightForward Realty, we analyze your property's location and market trends to give you a clearer timeframe.
Selling a property in Cantonment involves several steps: determining your home’s value, preparing it for the market, listing it on MLS and other platforms, and negotiating offers. Cantonment has seen steady growth, so it's important to price your property right. StraightForward Realty will handle all aspects of the process, from listing to closing.
Yes, you can sell a rental property in Pensacola while tenants are still living in it, but it requires careful communication and planning. Florida law provides certain rights to tenants, and StraightForward Realty will guide you through this process while ensuring minimal disruption to your tenants and potential buyers.
While making repairs can increase the value and appeal of your Gulf Breeze home, it's not always necessary. StraightForward Realty will evaluate the condition of your home and advise on the most cost-effective repairs to help you get the best price. In some cases, selling "as-is" may be the best strategy for a quick sale.
Receiving multiple offers on your Pensacola Beach property can be exciting, but it’s important to evaluate each one carefully. StraightForward Realty will help you compare the terms, including price, contingencies, and buyer qualifications, ensuring you select the offer that best meets your needs and timeline.
Have a property you want to rent?
Reach out now!
Our real estate agents are here to help. Ask us any questions on buying or selling.
